by Rob Morgan | Print Controller, RMS Blog
95% of customers say that damaged or poor quality packaging would negatively impact their perception of a retailer
by Rob Morgan | Metro, RMS Blog
I always loved this time of year in retail. The comparative calm before the madness of Christmas kicks in ‘crowned’ with high expectations for the New Year ahead…. and of course it’s also the time where that other great annual tradition takes place – Planning,...
by Rob Morgan | RMS Blog, Unified Comms
For communications to be truly effective, content has to be targeted, personalised, in context, and at a volume, tone, and timing that ensures recipients only receive what they need when they need it. If content needs to be available for future reference, then it...
by Rob Morgan | Print Controller, RMS Blog
In a business that contributed up to £180 billion to the UK economy in 2014, it is almost inevitable that along the way some mistakes are going to be made, but let us put the findings of the recent Which? “super-complaint” to the CMA into a little more...
by Rob Morgan | Metro, RMS Blog
With the latest GDP forecasts from the governor of the Bank of England predicting deflation to remain in play for much of this year Mark Carney also placed poor productivity along with underinvestment right at the centre of the story....
by Rob Morgan | Metro, RMS Blog
That was one of the headlines on the BBC Business News Website this week confirming price deflation is going to be a factor for some time to come. So whilst recognising retailers are having to sell more to simply stand still, what else can they do to stimulate sales...
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