by Rob Morgan | Metro, RMS Blog
Christmas is when shoppers tend to spend that little bit more – many will plan their Christmas food shopping expedition down to the last nibble and although stores generally close for only one day, you would think they were closing for a month or more if you stood and...
by Rob Morgan | Metro, RMS Blog |
Everyone’s shouting about Black Friday, but really, when is it? Not long ago, shoppers could simply pencil in one Friday a year and get all their Christmas shopping done online in one swoop, but those ever-creative retailers with their Bricks, Clicks and...
by Rob Morgan | Print Controller, RMS Blog |
It’s been more than 10 years since my final stint as a Group Director at the prestigious Oxford Summer School, and it strikes me how often I call upon one of my favourite sessions to help me write content for RMS. The session to which I refer was a full day all about...
by Rob Morgan | Print Controller, RMS Blog |
I’ve written blogs before on poor ticketing and these have generally been aimed at poor Promotional signage. However, as Tesco found out today on Monday 13th Feb 2017 (http://www.bbc.co.uk/news/uk-england-birmingham-38893887), it’s not just Promotional Point of Sale...
by Rob Morgan | Print Controller, RMS Blog |
One of the golden rules about great Point of Sale material (and trust us, there are many rules to be aware of!) is to ensure it is up to date, relevant and memorable – this week, our friends at Poundland did exactly that with this great piece of POS seen in one...
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